SELLING A HOME requires the knowledge and capability to reach a broad audience. To meet this challenge, we have developed a marketing system that informs potential buyers locally, regionally, nationally, and internationally. This enormous scope provides your home with the maximum level of exposure. More exposure = more prospective buyers = less time on the market and a higher sale price.
Selling a home can be complex and time consuming. We believe that fully understanding all the steps involved in home selling benefits everyone. The following list shows a sequence of the overall process.
PRICING YOUR HOME
We will provide a recent sales analysis of comparable homes and market trends to help you determine the value of your home. (For a Free Market Analysis, Click Here.)
LISTING DATE
After a price is established, we will ask you to select a date when your home will be placed on the market. We will offer you advice based on current market conditions.
HOME PREPARATION
We can provide you with a list of recommendations for making your home as attractive as possible to potential buyers. Ask to see our article "How to Stage Your Home So It Sells".
LISTING AGREEMENT
We will ask you to sign a Listing Agreement. This agreement allows us to represent you and begin marketing your property.
REPRESENTATION
As a prospective seller, you will receive professional representation from us as your Realtor. By signing a listing agreement, we are legally bound to work with your best interests in mind.
DISCLOSURES
In addition to the Listing agreement, We will need to have you sign other documents as required by the State of
YARD SIGNS
On the start date, we will place a For Sale sign in a visible location on your property and also install a lock box (if applicable).
HOME PHOTOGRAPHS
We will photograph the exterior of your home so it can immediately be placed on the following leading real estate websites:
MAKING THE MOST OF YOUR HOME
Many people may view your home while it is on the market. Displaying your home at its best may help it sell faster, and at a higher price. Consult with us on how to "stage" your home so it sells.
MARKETING: ATTRACTING BUYERS TO YOUR HOME
Today's real estate market is changing rapidly, and buyers are coming from a wider variety of sources. We are committed to investing in the tools necessary to stay ahead of trends, providing maximum exposure of your property to the most buyers. With this in mind, we offer two separate programs for buyers to assist them in finding your home.
BestNJRealty.com
Many of today's buyers are using sophisticated technology to search for their new home. We have invested in state of the art web sites, designed to aid buyers in their search. Each site includes a photo of your home and specific details relevant to the property as well as our unique Virtual Tour of your home. All our websites are updated daily, listing the most current and accurate information.
REALTOR.COM
We have created a partnership with the largest real estate web site in the country, realtor.com. All homes listed with us are included on the site, exposing your property to potential buyers nationally and internationally. Additionally, we invest in what is known as "enhanced listings" on this website, at no additional cost to you.
THE NEW JERSEY MLS (MULTIPLE LISTING SERVICE)
The large majority of homes are sold by someone other than the listing agent. At New Jersey MLS (NJMLS) of which we are members, we have approximately 7,000 Realtors in
DIRECT MAIL
RRM Realty has an extensive direct mail program designed to inform the public of available offerings. We send notices into our community for each home I list. Not only do neighbors become aware that your home is available, they may also know someone who might be interested. This is just one example of several types of direct mail programs we use.
LOCAL ADVERTISING
Statistics show that one third of all buyers move within the same town. Consequently, local advertising is an important element of any marketing plan. By making the community aware of RRM Realty, we attract more buyers and ultimately offer greater exposure for your property.
OPEN HOUSE
An Open House may be arranged to show your property to the buying public. Please discuss this option with us.
ADVERTISING
We will place classified ads to attract buyers to your home.
OFFERS
We will represent you during the process of receiving offers from buyers, as well as negotiating terms of the purchase agreement.
SECURE FINANCING
Today, many buyers are pre-approved for a loan before they begin a home search. If this is not the case, buyers will have to secure financing before the closing can take place. A mortgage consultant will be happy to work with your buyer.
INSPECTIONS & APPRAISALS
Home inspections and/or appraisals may be required to satisfy the terms of financing, assess the condition of the home, and validate the purchase price. We will work with inspectors and appraisers throughout this period.
CLOSING
After all conditions of the contract are met, the closing can be arranged and the moving process begun. We, or a member of our team, will be present at your closing.
POSSESSION
Your home is sold - it's time to move!
IN SUMMARY, the marketing tools used by us and RRM Realty to attract buyers to your home include Internet and voice technologies, direct mail, newspaper, and the sphere of influence of all our agents. No other company and agents can provide you with the kind of marketing capability that RRM Realty and us can.
